About this talk
In this live Q&A session, summit host Chloe Thomas will be joined by a selection of our Customer Retention Speakers to answer your questions and round off Day 2 in style!
Key topics covered: - Where should you start your customer retention journey? (aka top strategies) - Should you focus on personalisation or automation first? - How do you work out how to split your time and budget between Acquisition and Retention? - For a Startup - should you do Retention marketing? And if so what...? - What evolutions are coming up in email marketing that we should be getting ready for?
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